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METHOD
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Our strong point is our method of data collection.
At Epipoli we believe that the logic of the traditional consumer panel is obsolete and imprecise. With Epipoli, data acquisition takes place through an advanced data collection process using scanners directly in the stores and gathering, with full respect for the law on privacy, the important marketing information contained in the sales receipt. This allows us to have real sales data and details.
Additionally, Epipoli offers a service which analyses Loyalty Cards through a partnership with some of the most important companies that have the data, anonymously, of over 7 million consumers, profiled by purchasing modality.
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